Goulet Creative Collection

Goulet Creative Collection

Goulet Creative Collection

Competitive Analysis

Competitive Analysis

Competitive Analysis

Arachnid Works

Price

  • N/A

Features

  • Branding: Yes

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: Yes

  • Promotional Products: Yes

  • Media Planning & Budgeting: Yes

  • Graphic Design: Yes

  • SEO: Yes

  • Video hero page interesting

  • aesthetically clean design

  • main colors are white and burgandy

  • provides case studies and newsletters


Initial Thoughts

Arachnid Works

Price

  • N/A

Features

  • Branding: Yes

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: Yes

  • Promotional Products: Yes

  • Media Planning & Budgeting: Yes

  • Graphic Design: Yes

  • SEO: Yes

  • Video hero page interesting

  • aesthetically clean design

  • main colors are white and burgandy

  • provides case studies and newsletters


Initial Thoughts

Arachnid Works

Price

  • N/A

Features

  • Branding: Yes

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: Yes

  • Promotional Products: Yes

  • Media Planning & Budgeting: Yes

  • Graphic Design: Yes

  • SEO: Yes

  • Video hero page interesting

  • aesthetically clean design

  • main colors are white and burgandy

  • provides case studies and newsletters


Initial Thoughts

Barnwell Photography

Price

  • $600-$2750 Weddings

  • $250-$425 Headshots

  • $375-$1050 Lifestyle

Features

  • Branding: No

  • Digital Marketing: No

  • Marketing Strategy: No

  • Website Development: No

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: No

  • Promotional Products: Yes

  • Media Planning & Budgeting: No

  • Graphic Design: No

  • SEO: No

  • No Colors

  • photos take up most of the white space

  • center aligned design

  • subtle hover states

  • testimonials provided

  • ratings provided


Initial Thoughts

Barnwell Photography

Price

  • $600-$2750 Weddings

  • $250-$425 Headshots

  • $375-$1050 Lifestyle

Features

  • Branding: No

  • Digital Marketing: No

  • Marketing Strategy: No

  • Website Development: No

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: No

  • Promotional Products: Yes

  • Media Planning & Budgeting: No

  • Graphic Design: No

  • SEO: No

  • No Colors

  • photos take up most of the white space

  • center aligned design

  • subtle hover states

  • testimonials provided

  • ratings provided


Initial Thoughts

Barnwell Photography

Price

  • $600-$2750 Weddings

  • $250-$425 Headshots

  • $375-$1050 Lifestyle

Features

  • Branding: No

  • Digital Marketing: No

  • Marketing Strategy: No

  • Website Development: No

  • Photography: Yes

  • Videography: Yes

  • Vehicle/Space Branding: No

  • Promotional Products: Yes

  • Media Planning & Budgeting: No

  • Graphic Design: No

  • SEO: No

  • No Colors

  • photos take up most of the white space

  • center aligned design

  • subtle hover states

  • testimonials provided

  • ratings provided


Initial Thoughts

Gauge Digital Media

Price

  • N/A

Features

  • Branding: No

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: No

  • Videography: No

  • Vehicle/Space Branding: No

  • Promotional Products: No

  • Media Planning & Budgeting: No

  • Graphic Design: Yes

  • SEO: Yes

  • Interactive hero page

  • technology themed

  • live chat available

  • right-aligned navigation

  • services provided clearly

  • partners they work with

  • quotes/testimonials provided


Initial Thoughts

Gauge Digital Media

Price

  • N/A

Features

  • Branding: No

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: No

  • Videography: No

  • Vehicle/Space Branding: No

  • Promotional Products: No

  • Media Planning & Budgeting: No

  • Graphic Design: Yes

  • SEO: Yes

  • Interactive hero page

  • technology themed

  • live chat available

  • right-aligned navigation

  • services provided clearly

  • partners they work with

  • quotes/testimonials provided


Initial Thoughts

Gauge Digital Media

Price

  • N/A

Features

  • Branding: No

  • Digital Marketing: Yes

  • Marketing Strategy: Yes

  • Website Development: Yes

  • Photography: No

  • Videography: No

  • Vehicle/Space Branding: No

  • Promotional Products: No

  • Media Planning & Budgeting: No

  • Graphic Design: Yes

  • SEO: Yes

  • Interactive hero page

  • technology themed

  • live chat available

  • right-aligned navigation

  • services provided clearly

  • partners they work with

  • quotes/testimonials provided


Initial Thoughts

Opportunites

Opportunites

Opportunites

  • Local Partnerships: Collaborate with other local businesses to create mutually beneficial marketing campaigns and projects.

  • Community Engagement: Participate in local events and sponsor community initiatives to increase brand visibility and build strong local connections.

  • Niche Market Focus: Cater specifically to the unique needs of small and medium-sized businesses in the Frederick area, offering tailored creative solutions.

  • Digital Expansion: Enhance online presence through targeted digital marketing strategies, reaching a broader audience while maintaining a local touch.

  • Client Referrals: Leverage satisfied local clients to generate word-of-mouth referrals and testimonials, building a strong reputation within the community.

  • Workshops and Seminars: Host educational workshops and seminars on creative and digital media topics, establishing Goulet Creative as a thought leader in the industry.

Threats

Threats

Threats

  • Intense Competition: Competing with both local and larger, well-established digital media companies.

  • Economic Downturns: Economic instability can lead to reduced client budgets for marketing and creative services.

  • Technological Advances: Rapid changes in technology may require constant adaptation and investment in new tools and training.

  • Talent Retention: Difficulty in attracting and retaining top creative talent, especially with larger companies offering more lucrative packages.

  • Market Saturation: Oversaturation of the market with similar creative services could make differentiation challenging.

  • Client Dependence: Heavy reliance on a few key clients can pose risks if those clients scale back or change direction.

KK Designs 2024